About ICON Park

ICON Park is a 20-acre entertainment complex on International Drive featuring The Wheel at ICON Park (a 400-foot observation wheel), Madame Tussauds Orlando, SEA LIFE Orlando Aquarium, Museum of Illusions, and over 50 restaurants and shops. The complex serves as the anchor of the International Drive entertainment corridor.

2015
Opened
20 acres
Size
5M+
Annual Visitors
5+ attractions
Rides

History of ICON Park

ICON Park opened in 2015 as I-Drive 360, centered around the Orlando Eye observation wheel. The complex rebranded as ICON Park in 2018 and has expanded to include multiple attractions and over 50 dining and retail venues. The Wheel at ICON Park stands 400 feet tall, making it the tallest observation wheel on the East Coast of the United States.

Park Areas & Lands

🎡 The Wheel

The 400-foot observation wheel offering panoramic views of Orlando, including the theme parks on clear days. Each climate-controlled capsule holds up to 15 guests.

🤳 Attractions Row

Multiple ticketed attractions including wax figures, aquarium, and optical illusion exhibits.

🍽️ Restaurant Row

Over 50 restaurants and bars ranging from casual dining to upscale options with outdoor seating.

Must-Do Attractions

  • ✓The Wheel at ICON Park - 400-foot observation wheel with climate-controlled capsules offering 360-degree views of Orlando - the tallest on the US East Coast
  • ✓Madame Tussauds Orlando - Interactive wax museum featuring lifelike figures of celebrities, athletes, musicians, and historical figures with themed photo zones
  • ✓SEA LIFE Orlando Aquarium - Underwater aquarium with a 360-degree ocean tunnel, touch pools, and thousands of marine creatures from Florida and beyond
  • ✓Museum of Illusions - Interactive museum of optical illusions, holograms, and mind-bending exhibits designed for photos and social media
  • ✓Pearl Express Train - Scenic train ride around the ICON Park complex - a relaxing way to see the grounds

Insider Tips

  • ✓Combo tickets for multiple ICON Park attractions offer significant savings over individual tickets
  • ✓The Wheel is most spectacular at sunset and after dark when it is illuminated with LED lights
  • ✓Free parking in the garage is a major perk - most I-Drive attractions charge for parking
  • ✓Weekday mornings are the least crowded for the attractions
  • ✓Many restaurants offer happy hour specials in the late afternoon
  • ✓The complex is walkable to many other I-Drive attractions

Best Times to Visit

ICON Park is open year-round with attractions busiest on weekends and during holiday periods. Weekday mornings offer the shortest waits for The Wheel, Madame Tussauds, and SEA LIFE. Evening visits are popular for the illuminated Wheel and restaurant scene.

Tickets & Pricing

The Wheel: $28 adults, $23 children. Madame Tussauds: $32 adults, $25 children. SEA LIFE: $28 adults, $23 children. Combo tickets from $52. Museum of Illusions: $25 adults, $20 children.

Dining at ICON Park

ICON Park offers a wide range of dining including Tin Roof (live music and Southern cuisine), Tapa Toro (Spanish tapas), Shake Shack, Yard House, and Blake's A Steakhouse. Sugar Factory is popular for over-the-top milkshakes and candy cocktails.

Official Resources

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